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Friday, April 24, 2015

B-Corp = Become the Change

 Ben & Jerry's Ice Cream was one of the first B-Corporations in the USA.
B Corps are a new type of corporation that uses the power of business to solve social and environmental problems.

B Corp

b-corp.jpg (caring dairy picket)
In 1988, Ben & Jerry’s was one of the first companies in the world to place a social mission in equal importance to its product and economic missions. Since then, the movement has grown and now has a unifying set of principles and criteria on which to evaluate socially responsible businesses, it’s called the “B Corp” movement (or Benefit Corporation movement). Certified B Corps satisfy a rigorous set of standards to achieve certification. True to our pioneering spirit, we became the first-ever wholly-owned subsidiary to gain B Corp Certification.
Ben & Jerry’s has always believed in linked prosperity - that all stakeholders connected to our business should prosper as we prosper, from those who produce the ingredients, to employees who make the product, to the communities in which the company operates.
B Corp Certification is the next chapter for socially responsible businesses. The Certification is supported by Unilever, and is fully aligned with their own ambitious sustainability agenda.